2016

-2017

Ulaanbaatar Ger Area Cultural Heritage, Tourism and Community Enhancement Project PFS: Supporting the cities’ development initiative for Asia

Asian Development Bank (ADB)

Ulaanbaatar Ger Area Cultural Heritage, Tourism and Community Enhancement Project PFS: Supporting the cities' development initiative for Asia

Asian Development Bank (ADB)

The objective was to conduct a pre-feasibility study of required physical infrastructure investments, which would enhance the value of heritage landmarks in the selected Ger (traditional Mongolian settlements) areas as tourism sites and will provide economic opportunities for Ger inhabitants.

The objective was to conduct a pre-feasibility study of required physical infrastructure investments, which would enhance the value of heritage landmarks in the selected Ger (traditional Mongolian settlements) areas as tourism sites and will provide economic opportunities for Ger inhabitants.

IPE Global identified five packages for investment in infrastructure, at sites of tourist interest, such as monasteries, botanical gardens and lake areas. Preliminary engineering design specifications for the selected infrastructure interventions were also developed. Additionally, there were financial models and plans which clearly set out the financial viability of the programme over a 10-15 year timescale. An interesting innovation was the development of a mechanism for affordable financing of small and medium sized tourism enterprises and exploring arrangements for public private partnerships (PPP) and private concessions to develop and manage natural and cultural heritage sites.

Key Objectives

  • Identification and prioritisation of the landmarks
  • Formulation of a Tourism Development Plan
  • Initiation of a pre-feasibility study
Ms Arti Ahuja

Arti Ahuja

Director

Retired from the Indian Administrative Services, Ms Ahuja has over 34 years of experience in administration, policy formulation, project management, and leadership across the public sector. Her expertise spans health systems, nutrition, women’s workforce participation, vulnerable populations, petrochemicals, and social sector programs. She has held several senior positions in the Government of India, including Secretary, Ministry of Labour and Employment, where she led reforms to strengthen worker welfare and represented India at the G20 Employment Working Group; Secretary, Ministry of Chemicals and Petrochemicals, where she initiated the Production Linked Incentive (PLI) scheme; and Secretary, Women & Child Development, where she directed large-scale nutrition and empowerment initiatives, strengthening the Integrated Child Development Services (ICDS). As Secretary of Health, Government of India she played a pivotal role in India’s COVID-19 response, launched the National Digital Health Mission, and advanced national programs on TB and AIDS control. She continues to advise on gender, climate change, and nutrition, contributes to national and international publications, and teaches public policy and nutrition at leading academic institutions. She holds a Master’s degree in Public Health from the Harvard School of Public Health; Master’s in Public Policy from Princeton University; Master’s in Economics (Gold Medallist) from Panjab University, and is a Bachelor of Law from the University of Delhi.

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