2015

-2017

Heritage City Development and Augmentation Yojana (HRIDAY): Preserving the unique character of the heritage city of Puri

Government of India

Heritage City Development and Augmentation Yojana (HRIDAY): Preserving the unique character of the heritage city of Puri

Government of India

The programme focused on facilitating inclusive heritage-linked urban development. We were responsible for planning, advising, and supporting the City Mission Directorate in the successful implementation of the scheme.

With the mandate to preserve the character of the heritage city and facilitate inclusive urban development, we were responsible for planning, advising, and supporting the City Mission Directorate for the successful implementation of the Heritage City Development and Augmentation Yojana (HRIDAY) scheme. The work included situation assessment & infrastructure gap assessment; identification and finalisation of priority heritage areas; preparation of city-specific toolkits for evaluation, and review & evaluation of DPRs for projects executed under the scheme.

Key projects identified included integrated landscape, interpretation, and visitor amenities; environmental improvement and restoration of the river Musa as well as the revival of Pokharis/ ponds, etc. Innovative solutions were provided for re-organising space usage for commercial, cultural, and social activities through improved mobility; landscape development in the identified heritage zone; local capacity enhancement for heritage-based industry, and visitor management plan.

Key Objectives

  • Planning, development, and implementation of heritage-sensitive infrastructure
  • Develop and document a heritage asset inventory of cities – natural, cultural, living and built heritage as a basis for urban planning, growth, and service provision & delivery
  • Local capacity enhancement for inclusive heritage-based industry
  • Urban heritage adaptive rehabilitation and maintenance, including appropriate technologies for historic buildings retrofitting
  • Establish and manage effective public-private partnership for adaptive urban rehabilitation

Ms Arti Ahuja

Arti Ahuja

Director

Retired from the Indian Administrative Services, Ms Ahuja has over 34 years of experience in administration, policy formulation, project management, and leadership across the public sector. Her expertise spans health systems, nutrition, women’s workforce participation, vulnerable populations, petrochemicals, and social sector programs. She has held several senior positions in the Government of India, including Secretary, Ministry of Labour and Employment, where she led reforms to strengthen worker welfare and represented India at the G20 Employment Working Group; Secretary, Ministry of Chemicals and Petrochemicals, where she initiated the Production Linked Incentive (PLI) scheme; and Secretary, Women & Child Development, where she directed large-scale nutrition and empowerment initiatives, strengthening the Integrated Child Development Services (ICDS). As Secretary of Health, Government of India she played a pivotal role in India’s COVID-19 response, launched the National Digital Health Mission, and advanced national programs on TB and AIDS control. She continues to advise on gender, climate change, and nutrition, contributes to national and international publications, and teaches public policy and nutrition at leading academic institutions. She holds a Master’s degree in Public Health from the Harvard School of Public Health; Master’s in Public Policy from Princeton University; Master’s in Economics (Gold Medallist) from Panjab University, and is a Bachelor of Law from the University of Delhi.

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